Integrating multiple criteria decision making models into the decision support system framework for marketing decisions

Decision making framework for utsourcing activities in the banking system

The outsourcing of financial services has been growing during last decades.Inspite of expanding managers awareness about this subject,most of outsourcing projects have been lost due to qualifative decision critera and ignorance of environmental circumstances. The purpose of research is to design a model for making decision about outaourcing activities in banking system.From the point of purpos...

A hybrid decision making system using DEA and fuzzy models for supplier selection in the presence of multiple decision makers

Making Decision Support System for Utilization of Biogas in Iran

The use of renewable energy sources is often suggested to be a good solution for climate change and the dependency to fossil fuel. Biogas utilization is a one of these promising options that can mitigate these problems since biogas is produced by the fermentation of waste, so is rich in methane and has the same characteristics as natural gas. Biogas has increasingly been noticed in different co...

A decision-making framework for precision marketing

Precision marketing offers personalized customer service and is used to help enterprises increase their profits by means of high-efficiency marketing. This paper presents a novel decision-making framework for precision marking using data-mining techniques. First, this study presents a trend model to accurately predict monthly supply quantity; second, it uses a RFM (Recency, Frequency and Moneta...

A framework for dynamic multiple-criteria decision making

a r t i c l e i n f o The classic multiple-criteria decision making (MCDM) model assumes that, when taking a decision, the decision maker has defined a fixed set of criteria and is presented with a clear picture of all available alternatives. The task then reduces to computing the score of each alternative, thus producing a ranking, and choosing the one that maximizes this value. However, most ...